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Internet Marketing Case StudyKey-phrase analysis and tracking revealed some amazing tidBytes for our firm, ActivSoftware, recently. A recent internal study indicated that about seventy percent of the new traffic to our Web site came through pages that only even exist due to an internal tool we use to create spider safe URL’s. The tool is used to generate links within a dynamic site that are safe for the spiders to index. Nearly all the traffic to the site is, or was, generated through search engine and other referral sites. Over 80% is generated through Google key-phrases. A link to the case study will be provided in a later post to this blog.

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